Brand Hero

Lakeland Industries Blog

#GearUp to Give Back: A Charitable Giving Initiative from Lakeland Fire

LAK_GiveBack_blog.jpgWe’ve been working hand in hand with local firefighters for years, developing new turnout gear design features for optimal performance and creating gear that helps improve both maneuverability and speed.

Now, we want to step back from fire protective gear and focus on what really matters to firefighters – serving the community.

We’ve talked to firefighters from across the country and many have told us that giving back to their communities is a big part of their job. Whether it’s taking time to visit schools, providing education on smoke detectors, or hosting charity pancake breakfasts -- there are charities and groups close to their heart that need ongoing support.

Introducing #GearUp to Give Back

Using the hashtag #GearUp we want to encourage local fire departments to share their stories of charitable giving and showcase the exceptional work their fellow firefighters do in local communities.

How your Fire Station can Participate

Participation is simple. Take a photo of your fire station platoon or highlight firefighters giving back or participating in charitable, community or philanthropic events. Post your photo on Twitter, tag @Lakelandind and be sure to include a brief description and the hashtag #GearUp.

If you aren’t on Twitter, you can still participate via Facebook!

  1. ‘Like’ the Lakeland Industries Facebook Page
  2. Upload your photo and add the hashtag #GearUp
  3. Tag Lakeland by typing this: @Lakeland Industries, Inc. (if you’ve liked the page, it should auto-fill as you type).
  4. Hit ‘Publish’.

We will share submitted photos on Lakeland’s Twitter and Facebook pages and in the end, will select one fire station at random to receive $500 towards their charity of choice.

The rules:

  • Photos must include the hashtag #GearUp
  • Photos must tag @Lakelandind on Twitter or on Facebook tag Lakeland Industries, Inc.
  • Ideal submissions will also include a brief description
  • Photos must be submitted between Thursday, November 19th and Monday, December 14th 2015

#GearUp your station to give back this holiday season with Lakeland Fire!

Lakeland Stealth™ Turnout Gear is the ultimate in fire protection technology. Advanced ergonomics combined with cutting edge materials give you superior protection with maximum freedom of movement. Learn more about Lakeland Stealth, request a sample and #GearUp with Lakeland.

Lakeland's Elite Performance ebook guide

© 2015 Lakeland Inc. All Rights Reserved.